There is no doubt that web page audio significantly increases results. If you’re not using audio on your sites, you’re making a mistake. Adding it raises your opt-in conversions. And your sales.
It’s simple. Most of the web is cold and impersonal. It makes your site more “human”. And makes people feel they’re dealing with a real person. Audio literally breathes life into your website. And people like to interact with things that are alive!
Here are the benefits
There are actually two profit boosts from using audio. You will close more sales. Secondly, you will not have to spend as much to make the sales. Instead of having to pay a professional to write you a great sales letter. Just record some audio and add it to your site. Your honest message about your product will sell better than a professional copywriter.
You’ll also get better conversions on your list opt-ins. The reason this works so well is because people need to be told what to do. So you just add a simple audio that says: Enter your email address in the form. Just this one simple thing will boost opt-ins up to 315%!
Some ways to use audio
Add a welcome to my site message on your main page. A warm welcome can be the deciding factor. Grabbing their attention like this helps you keep them on your site.
A guided tour. The same principle the we used to boost opt-ins applies. You can use audio to tell your visitors exactly what to do. Use this to lead them through the ordering process, as well.
Testimonials for your product or service. It’s good to get written testimonials. But an audio testimonial is better. It’s much hard to fake an audio testimonial. So audio adds real believability. Which boosts your sales for sure.
Here’s a bonus tip
Something you may not have thought of is using audio for the product itself. This is by far the easiest content to produce. And it still has a high perceived value. Podcasts are still popular, so this is a great format. Plus you can get them transcribed cheap. This is the easiest way to “write” an eBook!
Is it hard to add audio?
It’s not hard at all. There are quite a few audio streaming software programs out there. There’s no knowledge required on your part. The software creates the audio button code for you. Just paste the code you copy from the software. So don’t let this stop you.
Let’s take another look at the benefits. Using website audio will increase your conversion rates. No doubt your sales will go up. You’ll get more subscribers. And don’t forget that you can easily create sales pages and products in a flash. You’ll be one of the few you use these strategies. But you’ll save a lot of time and money. Get started right now and realize instant results.